Here's the social media video you'll see 1,418 times in 2013
SteveThere is no doubt we love, love, love the 'Social Media Revolution' series of videos created by Erik Qualman.
If you have been to any kind of conference, event, presentation, webinar, etc. that had even the remotest tie-back to social media, social networking, or mobile technology in the last 5 years or so, then you have definitely sat through 4 minutes of increasingly incredible social media statistics fly in and out of the frame, while tapping your toes to the pulsating soundtrack courtesy of Fatboy Slim's 'Right Here, Right Now.'
Well the latest version, titled 'Social Media Revolution 4' was released a couple of weeks ago, (embedded below, email and RSS subscribers will have to click through to get your Slim on), and in keeping with the structure, format, and presentation of the first three videos in the series, this latest installment presents numerous facts and statistics about the state and growth of social media and networking.
Take a look below and then come back to read my sincere request of you about this video in 2013.
Great stuff, right?
Facebook is really big. Lots of folks sign up for LinkedIn every day. People like to read online product reviews and check out recommendations about restaurants from strangers on the internet. Fatboy Slim (sort of) holds up in late 2012.
So here is my request for 2013 - don't include this video in any presentation you may give, webcast you present, or informal talk you might have with your colleagues. If you find yourself in attendance at an event/presentation, and the speaker cracks out this little beauty in an attempt to convince the audience by virtue of the statistics and volume of our pal Slim that 'social media is a really big deal' then you need to walk out and send a strongly worded letter, (that will teach them), to the event organizers that you expect better from speakers in 2013.
We just can't keep trotting this one out, and we can't keep trying to 'impress' people with it either.
We can't, trust me on this. Someone's head will explode at SHRM13 and with all those HR people in the room the workmen's comp discussions will be epic. Actually, that might be kind of fun.
There is nothing wrong or bad about this video, (or the ones that came before it in the series), but we have, all of us, heard and seen it all before.
Especially the 'Right Here, Right Now' bit, which by the way was released back in 1999.
I think the song is about the Y2K bug.
Reader Comments (4)
Hi Steve, I have to respectfully decline your request, though I do agree that this video is shown A LOT. I use this for public speaking opportunities ONLY when I know I'm speaking to a beginner audience, and I'll continue to do so. It helps to set the tone of the presentation and gain attention, and in the past, I've asked if anyone has seen it before and 99% of the audience did not raise their hand. Just to re-iterate, I only use this when I'm talking to a BEGINNER audience. As to all of the other points in your post, I absolutely agree.
I think that you can do better :)
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