Three data points that should tell us something about how things are changing
For a 'please can this week be over yet?' Friday, here are three unrelated pieces of news/information from the last few days that individually are interesting, and taken collectively should make us think about where the next few years are heading in technology. First, here are the three stories for your consideration:
League of Legends is now a college sport - and one University is offering scholarships for its team (Venture Beat)
Robert Morris University of Chicago is now accepting applications for its first competitive League of Legends season. Associate athletic director Kurt Melcher said the university is also looking to hire a coach.
Competitive League of Legends is a remarkably successful enterprise. E-sports racked up an astounding 2.4 billion viewer hours last year, with this online strategy game being the most-watched game of the bunch. This has brought a multitude of advertisers and sponsors to the table. League of Legends also made $624 million dollars in microtransactions last year and has over 70 million monthly players.
RMU is looking to fill around 18 or 19 player spots. Eight or nine players will be a part of the varsity team, but the college is also looking to field two full (five man) practice squads. The university is offering scholarships that will pay up to 50 percent tuition and 50 percent room and board, which Melcher said is valued at around $19,000.
Yo Now Has Over 200,000 Users - 140,000 More Than It Had Yesterday (Business Insider)
You might still be figuring out what you think about Yo, the app that only lets you send "Yo" notifications to your friends, but the app is taking off.
Yo just announced that the app has surpassed the 200,000 user threshold.
Yo has also broken into the Top 50 free apps on Apple's App Store, surpassing even Facebook's new Slingshot app. It's currently #24.
The Best and Worst: Media Habits of the Class of 2014 (Niche)
This year’s high school graduating class is part of a coveted demographic for tech companies. In a survey of 7,000 Class of 2014 Niche users, students ranked 50 popular apps and websites based on frequency of usage.
(Chart)
Steve here - really interesting data points I think. Video games and gamers are getting more and more mainstream each day, the hottest App in the Apple App Store has a single function, sending the word 'Yo' as a notification to one of your contacts, and the oldest Gen Z (or whatever we call them), has no time for anything that exists primarily as a website or a web-based destination. With Yo, and the data from teen tech usage, we see that attention spans for individual tasks are getting still shorter, (if that was possible). But the video game trends remind us that for the right experience, you can capture attention for long, long periods of time. And those experiences are changing.
I think it is important if you consider yourself a student of people and technology, (what the best HR tech folks should be), to at least keep aware of these kinds of developments as they arise, and before they turn into full-blown trends. If you are still writing and reading stories about how 'Mobile is going to be big' or 'Social media is important for HR', you're really late to the party. In fact, that party is over, it ended in 2010 or so.
This weekend you should spend 10 minutes thinking about what, if anything, 'Yo' means for you in HR and for your workplace tech in the future.
Or just send me a 'Yo'.
Have a great weekend!