EVENT: The Health & Benefits Leadership Conference
We might argue about the best way to get there, but certainly at this point you'd be hard pressed to find anyone in the Human Resources, Benefits, or Talent Management space that has not firmly bought in to the importance of employee wellness.
The arguments in support of the organization actively promoting more healthy behaviors in and out of the workplace are familiar and numerous - increased productivity, reduced health care costs, less absenteeism, and more. And forget about the data - it just makes sense intuitively that when people make consistently better choices about diet, exercises, taking routine physical exams, and simply being more conscious about their health; then they will be happier, feel better, and will do better at work and in the community.
Sure, there are (valid) differences in opinion about the most effective employer wellness strategies and the proper role of the organization in what are often employee's personal matters and decisions, but overall, it seems to be little argument about the ultimate goals - a healthier, higher-performing workforce. And while the strategies, programs, and solutions might differ, there are still some basics in the employee wellness discussion that most all employers do agree on, particularly when it comes down to some basic human behavioral choices and habits that from decades of study have been shown to be incredibly harmful and detrimental to health; with tobacco use being the obvious example.
Whether it's cigarettes, chew, dip, maybe even cigars - we know we don't want our employees partaking, either at work or in their personal lives, the risks are too high, the costs are too great - essentially nothing good results from employee tobacco use.
Unless of course the ramifications of quitting tobacco use are too high.
What? How can that even make sense?
Check this piece from ESPN.com, about the Texas Rangers baseball star Josh Hamilton, his decision to quit chewing tobacco during the season, and the subsequent reactions from team management. From the ESPN piece:
Rangers' CEO Nolan Ryan said the timing of Josh Hamilton's decision to quit smokeless tobacco this summer "couldn't have been worse."
"You would've liked to have thought that if he was going to do that, that he would've done it in the offseason or waited until this offseason to do it," Ryan said during an appearance on ESPN Dallas 103.3 FM's "Galloway and Company" this week. "So the drastic effect that it had on him and the year that he was having up to that point in time when he did quit, you'd have liked that he would've taken a different approach to that."
Hamilton, who began his quest to quit dipping in late June, admitted in August that he was dealing with a "discipline" issue and said it was discipline at the plate and discipline in "being obedient to the Lord in quitting chewing tobacco."His struggle with tobacco coincided with the one at the plate. After earning AL player of the month honors in April and May, Hamilton hit .223 in June and .177 in July and had eight homers and 27 RBIs combined in those two months. He had belted 21 homers and driven in 57 RBIs in the first two months of the season combined.
Got all that? For the non-baseball fans out there, let me break it down.
Hamilton is an incredibly high-performer, one of the very best in the entire industry, 'top talent' so to speak. But he has some bad habits, chewing tobacco, (common among baseball players), among them. He elects to quit chewing tobacco, a decision everyone should applaud, and almost immediately his performance begins to slide. Quitting tobacco use is really hard for many, and it seems for Hamilton the side effects and strain it put on him personally negatively impacted his job performance. Then after the season concludes, and the Rangers fail to advance in the playoffs, the team CEO, Ryan, publicly questions perhaps not Hamilton's choice to quit chewing tobacco, but certainly the timing of the choice.
Essentially the CEO is saying - 'Quit your bad, unhealthy habits on your own time, we need to win ballgames here.'
Maybe this is another one of those classic 'sports are not the real world' kinds of stories, and it is not a big deal, nor applicable to 'normal' workplaces and jobs and I should not bother posting about it. But I suspect there might be more relevance than we might see at first look.
Baseball is not the only business with lots of pressure, deadlines, and intense periods of focus followed by some relative downtime. Instead of a chase for a World Series, maybe in your organization it is a crazed rush to meet a customer deadline, to ship a product by a promised date, to get Ms. Big Shot executive ready for he speech to your industry's largest trade show.
Whatever the case, success usually requires everyone on the team to be at the top of their game.
When Hamilton made the correct decision for his health, he seems, at least in the CEO's eyes, to have made the wrong decision for the team.
I wonder if in similar circumstances, what you would do if you were the CEO or the Project Leader and one of your key staff, perhaps even the best and most talented employee you have, took the same kind of decision as Hamilton?
Would you try and support and help the employee work through this process, knowing in the long run it is better for everyone?
Or would you pass the Copenhagen and tell everyone to focus, we have a deadline to meet?
Spotted recently at the far side of a giant supermarket's massive parking lot:
Maybe this is a common practice and I just never seem to park far enough away to notice?
But common or not, it was the first time I have ever seen one of these kind of 'Gentle nudge that you'd probably be better served walking a little bit rather than circling the first few rows of spaces waiting to swoop in like a vulture once someone clicks their remote door unlock'.
There were two interesting things I noticed when I saw this sign - one, that in a pretty crowded lot, that the space was indeed empty; and two, someone had left an empty shopping cart on the grass right next to the space, (you can see one of its wheels peeking out in the corner of the picture), rather than return it to the cart corral that was about 50 feet away.
Doing the right thing - walking up the stairs instead of taking the elevator, parking an extra 100 yards out when lots of closer spaces are free, having a side salad instead of the onion rings, is still stubbornly, maddeningly, and definitely harder than it should be. I think most of us know the 'right' choices to make, and we even want to make these right choice, at least most of the time. But as we see from the constant stream of research and news about America's continuing problems with obesity, (a recent example is here), the problems persist.
I really feel for the folks whose job and really life's work is to make or at least try to influence the rest of us fatties to make the right, or at least the better choice a little more often. As I saw from the abandoned cart left next to the 'park way out here because you know you could use the walk' sign, getting people to change or at least try to change is very, very tough.
I hope you have a great long holiday weekend!
The HR Happy Hour Show is back live tonight at 8PM ET after a couple of weeks off while I lived the exceedingly glamorous life, (mostly I sat in airports and taxis), with what should be a really fun show about wellness, and more specifically, about how organizations are using gaming principles and gaming technology to drive participation and better outcomes.
Listen to the show live starting at 8PM ET on the show page here, using the listener call in line 646-378-1086, or on the widget player below:
You can also follow the backchannel conversation on Twitter - just search on hashtag #HRHappyHour
Our guests tonight are Dr. Rajiv Kumar the founder and chief medical officer at ShapeUp, the leading global provider of clinically proven, social networking-based employee wellness programs; and Fran Melmed, the owner of context, an award-winning communication and change management consulting firm that specializes in wellness and health care consumerism.
Some of the topics we will hit upop tonight on the show:
Common workplace wellness challenges
It should be a fun an interesting show and I hope you can join us!
Last week marked the official launch of Keas, the latest entrant in the growing market for technology-enabled platforms to support employee wellness/fitness. Keas attempts to drive and encourage better habits, increased levels of exercise, and more adherence to the healthy behaviors we all know we should be exhibiting, but for some reason are not.
Actually, I think we know the reasons - exercising and eating right kind of stink, and given the choice, too many of us are quite happy to have another donut or sleep in on Saturday instead of biking 12 miles to the Whole Foods to have some kind of a green energy drink concoction.
So Keas, like similar solution offerings like Redbrick and Virgin HealthMiles, has turned the 'Eat Less and Exercise' spiel, (that as we said we ALL know, and mostly ignore), into a social game. Once an employer has signed on with Keas, employees can form fitness and wellness challenge teams, set their individual and team goals for things like walking, yoga, eating vegetables, and taking health quizzes, (and lots more), track their progress and results using the Keas portal or their smartphone, and finally and at the discretion of the employer, receive cash and other rewards for participating and/or winning team challenges.
Keas in particular, emphasizes the social and gaming aspects of what are all essentially behavior tracking services, in order to advance in the game, or 'level up' to use the gamer term, the entire employee team (usually 5 or 6 people), must achieve their goals together. This 'we are all in this together' factor produces some interesting dynamics - employees are more motivated to meet their goals for fear of letting the rest of the team down, and everyone is more encouraged and supportive in a social sense to try and 'win' the game.
And while cash and other rewards can be a part of an organization's social wellness program, these rewards might not really be the ultimate driver of participation. According to a recent article about Keas and some of the other similar services in the Wall Street Journal, one executive observed that participants were more motivated by the social aspect than the cash, stating "In the beginning, I thought it was going to be about the prizes,” but, “People like being on teams, people like to be social. We had people going for walks together, we had people sharing recipes.”
The basic premise seems to be that turning activities that the nation's growing obesity rates, levels of chronic but often preventable disease, and spiraling corporate health care costs tell us we simply are not doing enough of on our own, into a social, interactive, and competitive game, will somehow engage a mostly disinterested, (and really busy), workforce into changing our behaviors not only for our own good, but for our wellness teams and our organizations. Maybe it will. The execs from Keas are claiming high and sustained levels of engagement from beta users of the platform, and Keas and other companies in the space have attracted some significant venture capital to build out and market their gaming/social/get off your butt and take a walk solutions.
I think it is an interesting and an area of workplace technology to keep and eye on, although I do worry a little about potential 'real' work ramifications or implications for someone perceived as letting down their wellness teammates in some kind of vegetable eating contest.
What do you think - can these kind of games drive real and meaningful behavior change?