UPDATE: 'Melos, ranked

UPDATE: One of my all time favorite basketball players is FINALLY back in the Association! So herewith is the updated version and comprehensive ranking of all iterations of 'Melo. Enjoy!

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In honor of the recent return of NBA basketball and in homage to a (now former), and often unfairly mailgned New York Knick, Carmelo 'Melo' Anthony, I present this unresearched, subjective, unscientific, and 100% accurate list of 'Melos, ranked.

Here we go...

8. Houston Rockets 'Melo

7. Oklahoma City Thunder 'Melo     

 

6. Portland Trail Blazers 'Melo

5. Denver Nuggets 'Melo

4. New York Knicks 'Melo

3. Syracuse Orange 'Melo

2. Team USA 'Melo

1. Hoodie 'Melo

 

Of course you can disagree with this ranking, but sadly you would be wrong.

Happy Friday.

Go Knicks.

From the NBA: A reminder that people build culture, not the other way around

It's been too long since I dipped back into the 'Sports and HR' space, (probably not long enough for some readers), but over the weekend I caught an excellent piece on my new favorite NBA team, the Brooklyn Nets, by Harvey Araton at the New York Times, and knew it was time to break out a sports and HR take, as well as a re-sent on one of my other favorite themes - the intersection of talent, strategy, and culture in organizations.

First, let me get something out of the way. I mentioned the Brooklyn Nets are now my new favorite NBA team and I feel like, for the one or two readers that care, the need to explain why I am dropping my life-long team, the New York Knicks, down on the pecking order. In short, their recent trade of Kristaps Porzingis, the franchise's best player in decades, and for the last three seasons, the only player who made the terrible Knicks worth watching, was the final straw for me, and I imagine many other frustrated Knicks fans. The Knicks are awful at playing basketball. But that can be tolerated if the players are giving their best effort, seem to care about improving, and are at some level fun and likable to watch. But when the team ownership and management is so inept, it makes any efforts the players put forth mean almost nothing, then that's when I just have no tolerance and no more patience. The clueless Knicks management created such a toxic mess that even their marquee star, Porzingis, wanted out. And I don't blame him. Ok, enough about that, and back to the Nets and culture and talent.

In the Times piece, "Behind the Nets’ Success Is a Carefully Crafted Culture and, Finally, a Clue", Araton profiles Nets executive Sean Marks, one of the main architects behind the Nets slow climb from the depths of the league, to their current position as a contender for a playoff appearance. I won't bore you any more with the basketball reasons why the Nets are performing better, but I did want to highlight what is probably the most important line in the Times piece - an observation of Mark's skills as a leader provided by legendary NBA executive R.C. Buford, under whom Marks worked for a time when he was with the San Antonio Spurs - an organization also legendary for their 20+ years of high performance. Of Marks, Buford observed - “In every role he’s had, he’s been a culture builder".

I like that line because it illustrates and in fact emphasizes that organizational culture, either with a sports team, or in any of our organizations, is something that exists and is informed through people, and the explicit actions they take, the behaviors they demonstrate, and the actions and behaviors, (and the kinds of people) who are not accepted, (at least not for long). Culture, such that it is, has to be a by product of people, and often, as wee seen in the Nets' case, of leadership of people like Marks. This may seem like a really obvious point to make, but I still feel like too much of what we say, think, and discuss about organizational culture makes culture something that exists somehow outside of specific decisions and actions of people. And, none of it ultimately works without adding to people like Marks with more of the kind of people that can help build culture. Some other time I will expand on how the Nets young core of talented players are doing their part to help.

Culture can't exist without people. People buld culture. And leaders create strategies that can succeed in that context and be executed by those people.

Let's go Nets.

Have a great week!

Accepting bids for sneaker sponsorship deals

(Kinda) big news in NBA and sneaker culture circles this week with the news that the Toronto Raptor star Kawhi Leonard has reached an agreement to become a spokesperson for the New Balance sneaker company, part of the venerable brand's strategy to compete in the basketball sneaker market.

Per ESPN reports, Leonard will receive north of $5M per year to rep New Balance, a figure that places the deal in the top 15 or so most lucrative NBA player sneaker endorsement deals. Nice bit of change for sure.

The announcement reminded me of something I'd been thinking about for some time. Namely, why can't 'normal' folks get access to or at least be considered for these kinds of sneaker, (or any kind of footwear or apparel) deals as well?

For example, take your humble correspondent here. In the last several months I have acquired several pairs of Greats Brand shoes to wear to events, conferences, speaking engagements, etc. These shoes are awesome. Stylish, comfortable, reasonably priced when compared to so-called 'designer' fashion sneakers. They are the bomb. 

You'd think with all this glowing praise I am heaping on Greats, that I have some kind of sponsorship or endorsement deal with the brand. In fact, I do not. But that is the point, or the question I suppose. Why shouldn't I have an endorsement deal with Greats, (or Brooks Brothers, which is the only kind of suit I wear, or Adidas, of which I have about way too many pairs to count).

It's not as crazy as it seems. Read about how many marketers are moving away from expensive agreements with social media 'stars' with huge (often fake) followings, and engaging more with what has been termed 'micro-influencers' in their marketing and branding programs. 

So why can't I, or you, be one of these 'micro-influencers?'

The answer is you sure can be. Or at least I can be anyway.

So Greats or Brooks Brothers or Diet Dr. Pepper or Adidas or Miller Lite (don't judge), I am available. If Kawhi is worth $5M per year to New Balance, I figure I've got to be worth what, half that?

Hit me up...

Have a great weekend!

FOLLOW UP: When your 'dream job' ends up being a nightmare

A few months back, just as the soccer World Cup was getting underway, I shared the tale of how the Spanish National Team manager Julen Lopetegui was fired from his National Team post just days before the side's first World Cup game, for the 'unforgivable' offense of agreeing to take the Manager's job at club Real Madrid, a position he would start at the conclusion of the World Cup.

Essentially, Lopetegui had lined up his next gig, his post-National Team Manager job while still serving as the National Team Manager, thereby incensing the Spanish Soccer Federation powers that be so much so, that they showed him the exit door just days before the most imporant soccer tournament in the World. Lopetegui was out and the Spanish side ended up not impressing in the tournament without him, not factoring in the contention for the title.

But for Lopetegui, the disappointment of not seeing his job out at the National Team should have worn off quickly, as his new job, manager at one of the most successful and famous clubs in world soccer could rightly be seen as a 'dream' job for any soccer manager. A rich and famous club, an annual contender for the Spanish League title, the Champions League title, and a club where many of the very best players in the world aspire to play for. All in all, a 'dream' scenario.

Well, not so fast my friend.

About four months into the role at Real Madrid, and our pal Mr. Lopetegui finds himself in the unenviable position of losing his second 'dream job'. After a slow start to the season for Madrid, Julen is out. From a piece on Deadspin reporting the news:

Pour one out for Julen Lopetegui, who has had just about the worst possible year a soccer manager can have. Real Madrid fired Lopetegui this afternoon, one day after an embarrassing 5-1 ass-kicking by Messi-less Barcelona, thus ending a nightmare of a year.

As of just four months ago, the poor dude had the Spanish national team rolling into the World Cup on tremendous form. Spain had never lost under Lopetegui’s guidance, going 14-6-0 with a +48 goal difference during his two years in charge. But then, just one day before the World Cup started in Russia, Lopetegui was unceremoniously and inexplicably shit-canned by the Spanish federation in a bizarre display of frat-boy “alpha” posturing because the federation president was mad Lopetegui committed the mortal sin of, uh, not telling the federation soon enough that he was going to take another job after the World Cup. Predictably, Spain completely collapsed once the tournament started.

A pretty amazing fall from grace from not one, but two of the best, highest-profile and most sought-after jobs in soccer management. Whether or not Lopetegui can recover from these setbacks and ever again score a role at a big club or as a national team manager of a top side will be interesting to follow. Because you could argue that both of these dismissals were not completely his fault.

He was really successful as the National Team manager before they let him go for reasons having nothing to do with performance. And at Real Madrid he never really had much of a chance, only managing 14 games, and dealing with the loss of the team's best player, Christiano Ronaldo, who was allowed to leave the club.

Is there a lesson to all of this? I don't know. I guess that even for 'star' performers at the highest level of their profession, sometimes things happen, and it doesn't end up well at all. Lopetegui did a lot of things right by most generally accepted career advice, and it still turned out all wrong for him.

Let's hope he can get it turned around. And let's remember to watch our own backs as well.

Have a great weekend!

Culture, Experience, Dedication (and a little summer basketball)

Warning - This post seems to be about basketball. It is not entirely about basketball. Maybe 87%.

Basketball is largely a year-round sport these days, but during the period from the end of the NBA's official Summer League in Las Vegas, (absolutely the most fun trip I make every year), and the beginning of training camp for the new season, usually there is not much happening in the sport. For hoops junkies like me, the eight or ten weeks or so with no real basketball to watch can be a little bit of a bummer.

But four years or so some enterprising entrepreneurs decided to try to fill that hole in the basketball calendar with a new concept - a $1M dollar, (since increased to $2M) winner-take-all single elimination tournament called, simply, The Basketball Tournament (TBT)  The teams that comprise the field in TBT are made up of some combination of former college players not good enough for the NBA, professionals playing in one of the numerous pro leagues in Europe, Asia, the the Middle East, and a smattering of retired players looking for one more run with some good competition, (and a chance to grab a share of $2M).

TBT has kind of caught on among hard-core basketball fans, and for a couple of weeks in July, (supported by coverage on the ESPN networks), TBT becomes almost the most interesting story in the basketball world. Assuming, of course, we are not waiting for LeBron to pick a new team.

But the real story of the four years of TBT has been the story of the team named Overseas Elite, the still undefeated and now four-time winner of TBT, and winners (remember this is a winner-take-all event), of $7M over their run, a prize shared by players and coaches. Overseas Elite, a team made up of players who have almost no NBA experience at all, most of whom were not even decent NBA prospects, and who now play professionally in places like Dubai and Morocco, has delivered a stunning 25-game win streak, (again, this is a single elimination competition), across four tournaments, while defeating many teams that on paper, had much more talent than they possess.

Here's the part of the post where we shift from a sports story to an HR/Talent story.

So to what can we attribute Overseas Elite's string of remarkable success?

Three things that have resonated with Overseas Elite and can be applied to building teams in just about any endeavor?

Culture- When Overseas Elite, then the 3-time TBT champion, had to fill two open roster slots for the 2018 tournament, they didn't just seek out the best of most talented players they could find. “We don’t pick just any guys,” team leader DJ Kennedy said. “We pick guys who fit our team as far as high character and not being selfish and guys who can really mesh together.” 

Experience - With most of the roster consisting of relatively older players with years of experience at the pro level from playing around the world, Overseas Elite always played with poise, didn't panic when things were going against them in a game, and over four years and 25 wins under pressure, have found ways to win every time. Knowing what to do in almost any situation only comes from hard-earned experience, and often this experience can make the difference against a more talented team. Our lesson? Don't underestimate or undervalue experience on your own teams in your organizations. Having been there before is a kind of skill you just can't teach.

Dedication- Amazingly, in the world of TBT and professional basketball, six of Overseas Elite's 10-man roster have been with the team for all four tournaments and have won four championships. Sure, these six guys have stuck with the team because of all the success, (and prize money), but have the success and prize money been a by product of the core of the team remaining intact over the four year run? Probably some of both I guess. While it is hard to know for sure what the real value of this kind of 'core team' consistency is, it has to have at least some value. If you trust the process on the recruiting and hiring side, and you have a decent strategic plan, then letting the team stay together to figure things out can lead to more sustained success over time.

Ok, so this post was mostly about basketball. Apologies. But I love the story. I hope that Overseas Elite can keep it going next summer. I for sure will be watching.

Have a great day!