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    Entries in chart (81)

    Tuesday
    May302017

    CHART OF THE DAY: Which matters more, Google or Facebook?

    Apologies for not being more clear on the question in the post title, a better way to phrase it would be this:

    Which source send the most/best referral traffic to your online content - Google or Facebook?

    The answer, and the consultant in me loves this, is really 'It depends.'

    And what it depends on is the kind/type of content you are publishing, and is the subject of today's Chart of the Day.

    As always, and by popular demand, first the data, then some pithy, wise, and FREE comments from me:

    Here goes...

    Interesting, no?

    (Let's pretend it is interesting and proceed).

    1. I have to admit being a little surprised at the edge Facebook has over Google as a source of referral traffic for many of these categories. This surprise is driven and clouded by my own personal media consumption habits I guess. I would never imagine using or relying on Facebook as a source of information for anything other than family/close friend news. And I barely use it for that. Said differently, it is a good reminder that the way you/me consume content may not be the way most people consume content. I barely use Facebook, but I have to remember most of the rest of the world does.

    2. If you are pushing any kind of mainstream, general consumption type content, and you care about how many folks consume said content, you might need to think more about how you can up your presence/reach on Facebook, and maybe be a little less concerned about SEO, (which you never really understood anyway, but that is another story).

    3. BUT... Take a look at the last content category on the above chart - Job postings. In this category Google still dominates with 7x the referral traffic as Facebook. And it even dominates 'other' (sorry other). It seems like if you are in the Recruiting business you still do need to worry about SEO after all. And you probably need to get a handle of what Google is up to with its recent and early forays into the recruiting and job search space.

    This is totally fascinating data I think. And a reminder that job postings are not (yet) the same as the rest of the content on the internet. People look for them, and find them, much, much differently than many of the other forms of content that are all over your Facebook feed.

    Interesting stuff for sure.

    Have a great week!

    Friday
    May052017

    CHART OF THE DAY: The Decline of the Landline

    Really interesting data from your pals at the National Center For Health Statistics on the long, slow but seemingly irreversible decline of the home landline phone. Turns out, if you have dropped your landline to go mobile only, you are not all that odd any longer.

    Here's the data and as you constantly demand, some FREE comments from me after the chart.

    Some really interesting data for sure. The key points or takeaways for me:

    1. More folks than not have ditched the home landline. Just over 50% of households are now mobile only. Pretty soon it will be kind of odd and weird to still have a landline. Additionally, more than 70 percent of adults between 25 and 34 were wireless only. 

    2. Being wireless only, as a majority of households are now, means, (as if you didn't know this), that our mobile phones are constantly powered on, are always within reach, and have become probably the most indispensable piece of technology we own. What could you go without with longer, your mobile phone or your car? Or your TV? Or your coffee maker? I might choose the coffee maker, but the car and the TV I would give up. Why not? I can request an Uber with my phone and stream the NBA playoffs on my phone. Once my phone can make coffee, well...

    3. Since the mobile phone is the most important piece of technology most of us use, then gaining 'share' of people's phpne time, no matter of you are in marketing, recruiting, sales, or even HR, is the most impactful thing you can do to advance your agenda. I would posit that at least half, if not more like 75%, of the efforts you are making to reach people should be focused on how you are reaching them on their mobiles. We all know this but when I see data about the usage and penetration rates of mobile technology for HR I am not so sure we are really applying what we know to be true. 

    Anyway, that's it for me. I'm out, have a great weekend!

     

    Monday
    Mar202017

    CHART OF THE DAY: More on the increasing 'Quits' data

    Quick shot for a busy 'Can you believe my Gamecocks are in the Sweet 16?' kind of a Monday.

    Here's just one chart from the latest release of what regular readers recognize as my favorite labor marker report - the Job Openings and Labor Turnover Survey - aka the 'JOLTS' report. 

    This chart illustrates the amount of 'Quits'  better known in HR speak as Voluntary Separations, compared with the amount of Layoffs and Discharges, AKA, 'Pack your things, son, it's time for you to go' deals.

    Here's the latest chart of this data, then as we all have come to expect by now, some FREE comments from me:

    Three quick observations...

    1. Really interesting right now that these two lines continue to get farther apart, and the gap between Quits and Layoffs/Discharges continues to increase. The delta between the two series is now 1.6 million, with Quits hitting 3.2 million in January, against 'only' 1.6 million Layoffs/Discharges.

    2. The continuing increased in the level of Quits is generally seen as a proxy measure for the overall health of the labor market. The thinking goes that when employees feel more confident in their ability to find alternative work, (either at another company or for themselves), then they are more likely to 'quit' the job they have now. It is a seller's market for labor in some sense. 

    3. If this trend continues, and labor markets continue to tighten, (you can also look at total job openings to get a sense of this), then employers will (according to the immutable laws of supply and demand), be forced to take counter measures. They can either look to reduce 'quits' by raising wages, improving benefits, or striving to become less crappy places to work. Or, they can look to alternate sources of labor - offshoring, outsourcing, automating, etc., in order to find the talent/labor they need.

    The slow and steady economic recovery since the bottom of the last recession marches on. Unless something changes relatively soon, 2017 is shaping up to be a good year for folks who are in demand, have negotiating leverage, and are feeling as confident as ever in their ability to control their careers.

    Have a great week! 

    Go Gamecocks!

    Monday
    Mar062017

    CHART OF THE DAY: The World Economy in One Chart

    You may have seen this chart passed around a week or two ago when it was published on Visual Capitalist, but as I was digging through my 'Read Later' pile over the weekend I felt like it was too good and interesting not to share.

    So without further delay,  visual look at the global economy, represented by country contribution to global GDP, and then as you DEMAND, some free comments from me after the data.

    (Email and RSS subscribers may need to click through to see the chart, and clicking on the chart will bring you to a much larger version)

     

    Courtesy of: Visual Capitalist

     

    Really interesting and cool chart, right? Three quick observations from me about what 'normals' like us should be thinking about when looking at the data.

    1. Go USA! Ok, not trying to be too much of a cheerleader here. But while many other economies (namely China, but I will get to that in a second), have emerged on the world stage in the last twenty or thirty years, the USA still accounts for a shade under a quarter of World GDP. This is important for organizations, particularly US-based or centric organizations to remember even as they make their plans for international expansion. It probably would be a mistake to concentrate too much time and energy on markets that either are relatively small, (say the Netherlands or Spain), or not expected to grow as rapidly in the next ten years, (Germany or the UK).

    2. Don't sleep on China, (and to a lesser extent Japan and India). I know that it can be hard for many US businesses to wrap their minds around places like China and Japan. It is hard to to business there. The language and cultural barriers are more significant than say in Western Europe. It may take longer to establish a presence there. But make no mistake, future growth is being defined by what is happening in Asia - not in Western Europe. It may take a little more time, but the organizations that can make the investments, get in front of their competition, will be better equipped to capitalize in the parts of the world that are growing the fastest. 

    3. Perspective is really the biggest takeaway from a chart like this I think. We can, here in the US, get really full of ourselves,(see above), and it is a good reminder that even as the largest economy, more than 75% of economic activity is happening elsewhere. Insert your own country in the above sentence and the percentages get even more sharp. Places that we think of as economic leaders like Germany and the UK contribute less than 5% each to global GDP, while seemingly set up for being surpassed soon by places like India and South Korea. None of us are all that big a deal.

    Anyway, that's it from me for a busy Monday - have a great week!

    Friday
    Feb172017

    CHART OF THE DAY: Report from Startup Land

    I don't like to get too caught up in tracking and detailing the latest trends and moves in HR, Talent, or even workplace technology emanating from Silicon Valley. After all, the vast majority of us do not work in go-go startups, can't really empathize with most startups particular challenges, and the rules of engagement for HR and talent leaders at 30 year-old manufacturing companies with 2,600 employees are naturally, (obviously), different than at a new 12-person 'Uber for XYZ' startup in Palo Alto.

    But on the other hand if you generally believe that innovation in technology, service delivery, and even 'HR' things like benefits, workplace design, and employee experience does often start at 12-person 'Uber for XYZ' startups, as they are unencumbered by size, tradition, understanding of the 'rules', and simply often too busy to worry about HR things and just get to work, then keeping an eye on what is happening in the Valley can be a useful exercise for any HR and talent pro - no matter what size and type of organization you are in.

    One recently published set of snapshots on what is happening in Startup Land comes to us from Silicon Valley Bank in the form of their 2017 Startup Outlook Report (US).  It is a really interesting look at some of the trends, challenges, and points of view from their survey of leaders of 941 global startups, 62% from the US. I want to share three charts from the US portion of the report, with a comment or two for each, then send you on your way for the (long) weekend.

    Chart 1 - The 'War' for Talent

    You'd expect that a majority of startups would report difficulty in finding the people they need to grow their businesses since many of these startups are in technology fields where the tech itself may be new, and the competition for people with these often very hard to find skills is fierce. But 90% plus saying it is challenging or extremely challenging to find talent? I must say that even surprised me. Even though the percentage ticked down a bit, 9 of 10 startup leaders showed up to work today probably worried about finding talented people.

    2. Gender diversity is not improving

    While it probably is not surprising that most startups have mostly male leaders and mostly male boards of directors, what is at least a little surprising, given the increased attention on this issue in the last year, is that surveyed startups are getting more male at the leadership and board levels.  Buried behind this chart is the note that about a quarter of surveyed firms have formal programs in place to increase female representation in leadership roles. But a quick look at the above data suggests that these efforts are not moving the needle at all.

    3. Despite it all, almost all of these startups are hiring

    It is the nature of a startup to grow and hire, so you'd expect these numbers of firms looking to increase headcount in 2017 to be high, but it is pretty encouraging to see that this number has remained consistently high over the last few years. And this is really good news for the kinds of people that these startups are likely to be after - highly skilled, proficient in the latest technology, and able to add value right away. There's a reason why 'Data Scientist' is sometimes called the best job in America today. Although I'd argue that 'Stretch Four' would be better. Non basketball fans, Google that one.

    Lots of other interesting data points in the 2017 Startup Outlook Report - I encourage taking a few minutes to read it through. You might not be an HR pro at a Valley startup, but you just might be competing with some of them for your next Data Scientist.

    Have a great weekend!