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    Entries in food (16)

    Friday
    Feb212014

    OFF TOPIC: Breakfast cereals, ranked

    Long week + terrible winter weather + me fighting a bad cold = not much left in the tank for a Friday. 

    So with that said, I give you the completely biased and unscientific, yet definitive ranking of cold breakfast cereals:

    100. Shredded Wheat

    99 - 21. A whole bunch of forgettable and unimportant cereals.

    20. Rice Krispies

    19. Cheerios

    18. Corn Flakes

    17. Rice Chex

    16. Honey Bunches of Oats

    15. Raisin Bran

    14. Life

    13. Golden Grahams

    12. Corn Pops

    11. Cocoa Pebbles

    10. Apple Jacks

    9. Alpha-Bits

    8. Honey Smacks

    7. Frankenberry

    6. Lucky Charms

    5. Frosted Flakes

    4. Wheaties

    3. Count Chocula

    2. Froot Loops

    1. Cap'n Crunch

    Have a great weekend!

    Friday
    Mar082013

    The Secret Menu

    If you are a fan of Chipolte, In-N-Out, or Starbucks, (that pretty much has to cover everyone I think) you might be aware of each of these chains so-called 'Secret Menus' - alternative items or more accurately variations of existing menu items while not typically on the menu, are sometimes ordered and served for some of the stores biggest fans.

    These 'secret' menus are only secret to varying degrees - at In-N-Out the 'secret' menu is actually posted on their website and at Starbucks, well in most of the lines I have been in some knucklehead in front of me orders something to ridiculous and pretentious sounding (Triple-soy-venti-no whip-caramel-with ranch dressing on the side') that almost every order may as well be 'secret'.  Of these three chains, only Chipolte seems to be much more coy and sketchy about the existence of a secret menu - so much so that recently a writer from Fast Company went to pretty great lenghts to try and uncover the truth, which you can read about here in a piece titled 'The Secret Behind Chipolte's Secret, 1,500 Calorie Super-Burrito'.

    Aside for the most avid Chiplote die-hard fans, whether or not there truly exists such off-menu concoctions like 'Quesaritos' really isn't that important, but what might be important is how the knowledge of these non-standard menu items are communicated and spread among and througout the restaurant employees.  Check this exceprt from the Fast Company piece:

    While (a Chiplote spokesperson) maintains that the restaurant has no formalized secret menu, he admits that two off-menu items we see have become extremely popular, even in Chipotle’s own offices: nachos and quesadillas.  What’s particularly odd, however, is that the line’s machinery isn’t really customized to make either. Without a flat-top grill, quesadillas are typically made in the low-temperature tortilla press (and there are generally only one to three presses per Chipotle, which can lead to backups during busy hours). Without a broiler, nacho cheese can’t really be melted, but employees can get close by ordering the toppings so the cheese sits directly on top of hot beans.

    Despite their popularity, neither nachos nor quesadillas are inside any Chipotle operations manual. Instead, employees teach one another the popular off-menu requests through a sort of “oral history.”

    That last part, the bit about the Chipolte secret menu existing but not really existing, at least in the official training manuals or operations procedures for employees, and having that faux existence reliant on employees actually talking to each other, and interacting, and passing down that bit of institutional knowledge and culture is what makes this story interesting to HR and Talent folks I think.

    Mostly organizations worry about this kind of undocumented institutional knowledge. They get panicky when they think about this kind of knowledge - usually gained from years of experience and often guarded carefully by long-term employees, walking out the door before it can be adequately documented and captured so it can be passed down.

    The Chipolte approach to the 'Secret Menu' is the exact opposite of that typical reaction. It exists, but it doesn't exist. The newest worker on the burrito line can't find a reference to it in his or her training manuals. Maybe even some veterans don't know about it either. 

    But instead of rushing to formalize the menu, to create procedures and processes around its preparation, and rules about how workers should discuss it with customers, the company seems to be leaving much of it to informal processes, and more importantly, to ones that seem to serve as a kind of bond between the company, its employees, and its biggest fans.

    It truly is a tiny bit of mystery that just might have more value than if it was truly written down, captured, and categorized in some knowledge management system.

    That's it for me - heading out for a burrito - have a fantastic weekend!

    Friday
    Mar302012

    Off Topic - Urban Beekeeping

    The coolest thing I saw on the internet this week was this short film from the Made By Hand project called 'The Beekeeper', a profile of Megan Paska, a Brooklyn, NY based local farmer and beekeeper. The short (less than 6 minutes) piece is a testament to not only the increasing focus on sustainable and accessible farming practices, but also a bit of an inspiring reminder of how great it is to find and be able to do the kind of work that you love.

    Give it a look and let me know what you think! (email and RSS subscribers will need to click through)

    You can learn more about the Made By Hand series at their website and also follow them on Twitter.

    Have a Great Weekend!

    Thursday
    Mar082012

    Choice and Cookies: Why are Oreos so popular?

    This week marked the 100th Birthday of the venerable Oreo Cookie, that most familiar staple of cookie jars and milk-and-cookie breaks all over the world. The simple chocolate and cream filled cookie continues to grow in popularity, despite having not changed much in its 100 years of existence, managing to weather a century of constant changes in attitudes and preferences about food. Chances are pretty good if you are reading this post, you have yourself had many an Oreo over the years, your parents likely had them in the house at least sometimes, and if you are a parent, you have bribed provided them to your own kids from time to time. Go ahead, take two

    I find it interesting sometimes to think about what makes products and companies so enduringly popular, especially in a time where companies and products can rapidly rise into public consciousness and success, and at times, crash, burn, and disappear almost as quickly. Ten years ago there was no Facebook, iPhone, and 'live Tweeting' would have been a term you might have been to get away with using among your bird watching buddies, (if they didn't banish you from the group for being too dorky). But here we are, 100 years later, and the Oreo is the world's most popular cookie. How did they manage that?

    Certainly it is at least partially a marketing and branding story. Nabisco, the owner and manufacturer of the Oreo brand has long been a powerhouse in the consumer goods space. They know design, messaging, and how to continually reinforce the emotional connection that many consumers have with the Oreo cookie. But where does this emotional connection and attachment come from in the first place? Marketing is powerful, but is it that powerful to actually create and sustain consumer attachment for 100 years?

    There is another theory about the success of the Oreo that is more interesting than advertising, it is about, for lack of a better word, user experience. As anyone who has ever eaten an Oreo knows that despite the cookie's simplicity, there are a few different ways to actually eat an Oreo. There is the dunk, the split, the split and lick, and more. All the while taking a stance and defending your preferred method of consumption with your fellow Oreo connoisseurs.  The emotional attachment to the product derives at least in part from this creative freedom to consume the treat in the way you prefer. In fact, a 1981 article titled “Creative Eating: The Oreo Syndrome,” by folk historian Elizabeth Mosby Adler contends that part of the Oreo's appeal is that it allows people to bring their own personal style to experience. I suppose one could argue that Oreo was doing DIY and embracing to a small extent the 'maker' mindset that has grown in popularity in recent years.

    Why is any of this important, (yes, here is the 'what can we learn' part of the post).

    It is really easy when we design technology systems or new work processes to want to force, coach, or guide people to use the new tools or interact with the new system in a specific way, or in a certain, proscribed manner. We apply best practices, we do surveys, we do A/B studies, all to arrive at the 'right' way to use the system - optimized for efficiency, productivity, and utility. And truly if our users do follow these rules they probably will become more efficient and productive. But it is also likely, if they have not been offered the ability and permission to explore a little, to seek out ways of interacting with the tools or processes in a more personal way, or to find a solution that resonates with them as individuals, then an emotional connection will never be made.

    And that might be perfectly fine. After all, who needs an emotional connection to be made between users and a system designed for work, not for fun? I suppose no one.

    But who really needs a specific brand of chocolate and cream filled cookies either? After all, they are all pretty much the same.

    Just don't tell that to a committed Oreo fan.

    Wednesday
    Mar072012

    Book Review : The American Way of Eating

    "What would it take for us all to eat well?”

    A simple enough question on the surface. But think a little bit longer about the question and how in America should we go about improving the quality and variety of our diets, expand the access to good, fresh food for people living in decaying inner cities, and somehow begin to understand why and how that the problem of obesity and its associated health concerns continue to escalate, well all of a sudden you will realize that finding an answer is a much larger and more complex proposition.

    "What would it take for us all to eat well? "

    That is the question that author The American Way of Eating author Tracie McMillan sets out to answer when she begins her year-long sojourn along the front lines of the food industy - as a farmworker in the grape vineyards and garlic fields of the Central Valley of California, at two different stops working grocery and later produce in Detroit-area Walmarts, (did you know that Walmart is the nations' largest food retailer?), and finally inside the kitchen at a Brooklyn Applebee's, where in America's most popular sit-down restaurant, meals are more assembled from pre-made components, than actually cooked.

    Along the way, Ms. McMillan alternates the story of her experiences as a bottom of the labor food chain with a deeply researched and revealing look at the rights, (or lack thereof), of the farmworkers, the development of and eventual power over the nation's food supply of the supermarket industry in the United States, and the growing share of restaurant eating that has come to claim in the average American's diet.  And what we learn, via her first-hand experiences and her in-depth reporting makes us uncomfortable. Ms. McMillan plainly states the rights of the typical farmworker coolly and succinctly -

    "Under federal labor laws, I have no rights to days off; I have no right to overtime pay; I have no right to collective bargaining."

    The farmwork is as we'd expect  - exceedingly hard, mundane, dangerous,and incredibly poorly paid. And similar to the Apple/Foxconn situation that has been so widely reported recently, the labor costs of farmworkers contribute a tiny fraction, about 6%, of the product's eventual retail price. But unlike one of the 'protests' consumers can bring to bear over the Apple situation, simply withholding the purchase of new gadgets until Apple improves working conditions, won't work when the product is real apples, (or lettuce or garlic or peaches). 

    From the fields of California and the front lines of production,  Ms. McMillan ventures into the front lines of food retailing, and recounts two separate stints as a stock person at Walmart supercenters. Here we learn about Walmart's incredible power and influence over the local produce supply and quality in markets where it dominates, the lengths to which Walmart will go to save the salability of its produce, (hint, don't buy any lettuce that is visibly smaller than the rest of the lot), and the challenges faced by the generally good-natured and well-intentioned workers.  The key metric about Walmart, stated plainly on p. 138 -

    Walmart's share of our food supply grew at an unparalleled pace; at 22 percent, it now sells more than twice as much as the next three largest stores combined.

    McMillan accurately compares Walmart's rise as a mega-retailer is analogous to the rise of the mega-farms. As in retail where many towns have few choices about where to shop for fresh produce, chances are good that produce was grown on one of the 6% of farms that supply 75% of farm sales in the United States. Larger farms, feeding larger distribution networks, stocking supercenter stores, most located in the suburbs, where space for stores, parking, and affluent shoppers determine retail location choices.

    From Walmart, Ms. McMillan joins the kitchen staff as a food expediter at a busy Applebee's location in Brooklyn. Here we learn that 'cooking' is not what really happens at Applebee's, rather it's a controlled chaos of food assembly, from mostly pre-cooked, pre-measured, and frozen component parts. And while the staff and management come off as mostly friendly and supportive an end of the book McMillan is sexually assaulted while sleeping and after being drugged during a farewell party with fellow Applebee’s workers.

    The American Way of Eating is certainly a book about food, but just as much it is a book about economics, corporate America, and the kind of work that millions of people do every day, and that many of us are more comfortable not thinking about too much. Farmwork, life as a minimum wage, part-time, no benefits retail worker, as an exhausted and overworked kitchen assistant - these jobs are not only hard to do, they are hard to survive doing. McMillan repeatedly faces struggles making ends meet, and often it is only the kindness of newly made friends on the food front lines that help see her through.

    By the end of the book, you are forced to think about all the ways we need to do better. Farmworkers should be treated better. Walmart and other mega-stores should open locations in the food deserts of places like Detroit, and we should do more as a society to think of food like we think about electricity or clean water - as a social good, not a luxury item.

    "What would it take for us all to eat well?”

    The determination and commitment to re-think how food is grown, harvested, marketed, and sold.

    Easy and incredibly hard at the same time.

    The American Way of Eating is a fascinating, challenging, and important book, that I strongly recommend.


    THE AMERICAN WAY OF EATING

    Undercover at Walmart, Applebee’s, Farm Fields and the Dinner Table

    By Tracie McMillan

    319 pages. Scribner. $25